Here is my outline I have plotted for myself with links to started/completed documents. Below is an image of the UX I'm working on in Adobe Xd. This week I have my 3 qual interviews. Next week I will begin a lot of the design work (combined logo, deciding any new color portfolio, etc) and also mocking up with those design elements examples of promotion.
Outline
Week 1 - Due March 29th
Copyright concept profile (DONE)
Create quantitative survey (DONE)
Competitive audit (DONE)
Week 2 - Due April 5th
Deploy quantitative survey (DONE)
Recruit 1st interview - Nhi (scheduled for 4/9) (DONE)
Recruit 2nd interview - Ashley (scheduled for 4/8) (DONE)
Recruit 3rd interview - Ale (scheduled for 4/11) (DONE)
Analyze quantitative survey (DONE)
Pull 3-4 key insights (DONE)
Target Market (DONE)
Week 3 - Due April 12th
Write up questionnaire (DONE)
UX: where this would live within desktop + mobile
Landing page copy
Week 4 - Due April 19th
Create branding package
Combo logo
Color palette
Add to UX
Mock-up 3 different examples of promotion
Instagram ad
Digital display ad
OOH
Week 5 - Due April 26th
Start video editing
Week 6 - Due May 3rd
Video editing
Week 7 - Due May 10th
Final video editing
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